26 November 2018

The day before Bauma China

Sheraton Grand Shanghai Pudong Hotel Shanghai, China

Creating a rental community

CREATED BY

2014

Successful IRC attracts nearly 300 delegates

 

The International Rental Conference (IRC) Asia took place on 24 November in Shanghai, China – a high-level forum for debate on the fast-growing equipment rental industry in China and wider Asia.

 

The event, which took place at the Double Tree Hilton hotel the day before the start of the Bauma China construction equipment exhibition, attracted 280 industry executives.

 

Organised by KHL’s International Rental News, IRC Asia featured a line-up of leading international speakers sharing their expert knowledge.

 

This included a keynote address from Masaki Kurita, president/CEO, Nikken Corp, who told delegates that the company planned to develop its rental business in the industrial sector so that it contributed half of the company's revenue by 2020.

 

Revenues from this sector for this major Japanese rental company amount to 35% of the total, with the remaining 65% coming from construction.

 

"We are pursuing a strategy of growing our revenue in the industrial sector," Mr Kurita said. “I believe that we can play a key role in the industrial equipment rental sector.”

 

Lei Shing Hong CEO Lawrence Poh told delegates that exponential growth was on the cards for the Chinese rental market, but he said there were many challenges that must be overcome first.

 

"It's not any easy journey. But I take a long term views - if you are going to be a rental company is China you have to take the long term view," he said.

 

Other speakers included Li Hua Bin, general manager at Shanghai Jinheyuan Equipment Rental, who told delegates that that while the Chinese access equipment is in its infancy and had a very bright future, there were risks.

 

He said, "Access platforms are not very sophisticated products so the risk is everyone sees it as an easy market to get into and rushes into it, and the market then gets saturated."

 

 

2014 Programme

MORNING SESSION:

 

08:00 – 09:00

Registration, networking and morning coffee

 

09:00 – 09:20

WELCOME & OPENING REMARKS:

Conference Chairman:

Murray Pollok

 

WELCOME:

Jia Li Cai, Managing Director, Machinery Management & Rental

Division of the China Construction Industry Association (CCIA)

 

09:20 – 09:50

MORNING KEYNOTE:

Masaki Kurita, President/CEO, Nikken Corp

Developments in Japan’s Rental Industry

 

09.50 – 10:20

Zeng Guang’an, Chairman, Guangxi LiuGong Machinery & President, Guangxi LiuGong Group

How a major manufacturer sees rental developing in China and Asia

 

10:20 – 10:25  Q&A Session

 

10:25 – 10:55  Morning coffee

 

10.55 – 11:25

Lawrence Poh, CEO, Lei Shing Hong Machinery, China

Running a Dealer Rental Operation in China

 

11:25 – 11:50

Bob Carlstedt, Managing Director, Ducker Worldwide, China

 

11.50 – 12:20

David Phillips, Managing Director, Off-Highway Research, UK

Rental and Equipment Trends in Myanmar, Thailand and the Philippines

 

12:20 – 12.25  Q&A Session

 

12.25 – 13:30  Lunch

 

AFTERNOON SESSION:

 

13.30 – 14:00

AFTERNOON KEYNOTE:

Greg Parfitt, Executive General Manager for Sales and Specialist Business, Coates Hire

Setting Priorities in Rental Management

 

14:00 – 14:30

Li Hua Bin, General Manager, Shanghai Jinheyuan Equipment Rental

Strategies for Rental in China

 

14:30 – 15:00

Chris Sleight, Editor, International Construction, KHL Group, UK

Construction Equipment Manufacturers: Global and Asian Trends

 

15:00 – 15:10  Q&A Session

 

15.10 – 15.30  Afternoon tea

 

 

FINAL SESSION:

 

15:30 – 16:00

Ken Lousberg, President, Terex China, China/USA

An OEM’s perspective on China’s Rental Market

 

16:00 – 17:00

ROUND-TABLE SESSION

Tim Du, Founder & Managing Director, Tianjin Prosperity Bai-Li Engineering & Mechanical

Zhijun Wang (Harry), Regional Sales Manager/General Manager, Ritchie Bros Auctioneers, China.

Tim Whiteman, CEO, IPAF

Liu Jian Sen, Assistant to the President, XCMG, and General Manager, XCMG Import & Export Co.

Ken Lousberg, President, Terex China, China/USA

Jay Early, vice president for Europe, Middle East, Africa and China, Hertz Equipment Rental Corp (HERC)

 

17:00 – 19:00

Closing remarks and Networking Drinks Reception

 

 

 

 

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